- Consumer Insights and Thought Leadership Positioning Project.
- Alignment of key insights to retail accounts and distribution planning.
- Provision of insights driven implementation planning to maximise capability and offer.
- National consumer and market insights study performed, including Limbic Analysis and insights report detailing the findings from the research.
- Interpretation of insights findings to provide a series of retail solutions that significantly enhance retail capability
- Facilitated a kick-off and strategy workshop to senior team
- Greater cultural and retail capability alignment
- Detailed retail channel and business insights diagnostics.
- Implementation planning session with Glory Global Team members
- Provided report detailing outcome of implementation planning session.
- Insights utilised throughout company strategy and partner company strategies.
- Client growth and penetration into relevant new markets increased by 50%+.
Director Global Marketing & Strategy