- A plan was put in place that focussed on sales, store layout and presentation, stock mix and category analysis.
- A marketing plan was developed and implemented.
- A ‘business fitness’ focus through improving omni channel effectiveness, building customer loyalty and creating an experience that is enticing, enjoyable and being a ‘destination’ business.
- In addition sales forecasting and buying plans will be developed to more accurately predict customer trends and satisfaction.
The Essential Ingredient