May 2015z1Dear customers and colleagues,

Welcome to the May 2015 edition of The Retail Barometer.

To begin with, we will look at the latest ABS statistics. In terms of Total Retail, the original estimate for Australian turnover rose 11.1% in March 2015 and the original estimate for chains and other larger retailers rose 12.3% in March 2015. The original estimate for smaller retailers rose 8.7% in March 2015.

This month we draw attention to the success of international retailer H&M who has reported a gross profit of $47.67 in Australia since 2014 with 4 stores set to open this year. Also, in the grocery sector, Aldi is looking to improve their product offering and store layout to bring new customers into the store, putting further pressure on competitors Coles and Woolworths. We discuss the success of H&M and the grocery industry further with Channel 9 & Channel 7 News respectively in later sections of this Barometer newsletter.

I would like to wish Lesley Pentz our Account Manager, all the best for the future who is leaving us after 4 years with Retail Doctor Group. I would also like to acknowledge Anita Margetts our new Marketing Manager and Tania Taylor our new Account Manager. This month we also feature the latest RDG news along with articles from our retail ‘Business Fitness’ blog columns as seen on Insideretail.com.au.

For further news and events see our website at www.retaildoctor.com.au

Happy ‘Fit’ Retailing

Brian Walker

Founder and CEO

Retail Doctor Group
PO Box 209 Milsons Point

2061 Sydney, Australia

Phone:    +61 2 9460 2882
Fax:        +61 2 9460 3883
Email:     businessfitness@retaildoctor.com.au

Our Business is your Retail Fitness

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Inside Retail: Building an Omni-Channel ‘Fit’ Retailer

z2“The omni-channel experience (is) where a retailer can use many ways to reach customers… What (companies) need to focus on is connecting together the in-store experience with their own online offering and the follow-up customer service.” – The Huffington Post. The core of retailing has never really changed, it is simply about having the right product at the right place, price, and location in a way that customers want. Read More…

Inside Retail: Building the Pre and Post Purchase Customer Experience

z3Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to inspire customer loyalty.” – Nirmalya Kumar. “Designing these new shopping experiences is not just about immediate sales, but about creating opportunities to facilitate impulse purchases, up sell, and cross sell. The challenge is in constructing an insightful, customer seamless shopping experience that integrates… Read More…

Inside Retail: Why mobile and social media are revolutionising retail

z4“Smartsocial media, facebook phones and social media expand our universe. We can connect with others or collect information easier and faster than ever.” – Daniel Goleman. Imagine a world where retailers will sell product through every channel available? Where s-commerce (social media) and m-commerce (mobile commerce) merge together to create the ultimate buying machine. Fuelled by… Read More…

retail news and events

Omni-Channel Retailing Conference 2015

z5The Omni-Channel Retailing Conference will be held on the 9th and 10th of June 2015 at the Hong Kong Convention & Exhibition Centre. Brian Walker will present on Global Retail trends using case studies of best practice retailing. Brian will speak on engaging consumers across a multitude of channels and touch points and speak of the importance of the brick & mortar store. Read More…

POD Summit & Rewards for Excellence

z6Retail Doctor Group are proud to be a partner of The National Retail Association supporting the POD Summit and its opening night event ‘Rewards for Excellence’ which is Australia’s largest retail award program. The POD Summit runs from the 2-3rd of June 2015 with the ‘Mad Hatter Dinner’ to be held on Tuesday the 2nd of June at Pullman Park, Melbourne. Read More..

Latest Global Retail news:

How Neuromarketing provides richer insights into the customer journey

z7Retailers are reinventing their customer journeys and neurosciences provide critical direction for the future of customer profiling. Katharina Kuehn, Director and Co-Founder of RDG Insights recently presented at the Australian Marketing Institute’s breakfast seminar on Customer Centric Marketing, outlining how methodologies combining neuroscience and quantitative research enable a more intimate understanding of your customer. Click for the full article by Beate Duesterwald.

Channel 9 News: H&M New Star Player – Brian Walker comments

z8Brian Walker, CEO of Retail Doctor Group speaks with Channel 9 regarding the success of H&M in the Australian market. The fashion retailer has reported $65 million in sales in 7 months with a gross profit of $47.67 million in Australia since 2014. With 4 more stores set to open in Australia this year H&M thrives on producing garments on trend, in mass and at a competitive low price.  Click for the full video

Channel 7 News: Supermarket wars heat up – Brian Walker comments

z9Brian Walker, CEO and Founder of Retail Doctor Group comments on discount retailer Aldi’s new ramped up food and product offering in their hope to attract new customers. Also, a shift in the category layout within the stores has further putting further pressure on competitors Coles and Woolworths. For more commentary on this or to book Brian to speak at your event please visit www.retaildoctor.com.au  Click for the full video